kēkē cakes and desserts

Kēkē Cakes & Desserts is a newly opened bakery in Dubai specializing in aesthetic cakes, bento desserts, and handcrafted sweets. Our goal was to establish a strong visual identity on Instagram and introduce the brand to the local audience through engaging and high-quality content. We managed the brand’s Instagram presence end-to-end — from content planning and creative direction to production and publishing. The strategy focused on showcasing the unique design of the desserts, highlighting product details, and creating visually appealing content that resonates with Dubai’s dessert-loving audience. Our work included developing a cohesive visual style, producing photo and video content, and maintaining a consistent posting schedule to support the brand’s launch and growth on social media.